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[Hong Kong, June 2025] – Evavitae, a new voice in clean and conscious beauty, proudly announces the launch of its debut hair care collection formulated to address one of the most personal challenges people face today: hair loss. Designed for individuals experiencing postpartum shedding, hormonal imbalance, stress-related hair fall, or scalp sensitivity, the brand brings together botanical science and clinical safety in one powerful line.
“At Evavitae, we believe hair care is more than a cosmetic concern—it’s a return to confidence, identity, and wellbeing,” said the brand’s founder. “That belief shaped everything from our formulas to our mission.”
This initiative is an extension of Evavitae’s belief in conscious beauty—where caring for ourselves goes hand-in-hand with caring for others. The brand, known for its fragrance-free, hormone-free, and clinically tested formulas, now adds social responsibility to its list of powerful ingredients.
Evavitae’s first product trio includes:
Root Fortifying Hair Essence (Shampoo) – A sulfate-free, daily cleanser that reduces shedding and restores scalp balance with ingredients like Batana oil, biotin, and caffeine.
Hair Renewal Serum – A concentrated growth serum powered by peptides and natural actives to stimulate follicles and improve density over time.
FortiRepair Mask – A deep-repairing treatment that strengthens weakened strands and calms irritated scalps.
What sets Evavitae apart is its unwavering commitment to safety and impact:
- All formulas are fragrance-free, silicone-free, hormone-free, and dermatologically tested for sensitive skin and postpartum use.
- Packaging is recyclable, and for every product sold, $1 is donated to children’s wellness and education initiatives.
Born in Hong Kong and focused on serving customers across North America, Evavitae merges East-meets-West values with transparent, science-led solutions. Its tagline, “Grow from Within.”, encapsulates both the inner and outer transformation the brand hopes to inspire.
Evavitae products are now available exclusively at www.evavitae.com.
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